Press


press inquiries:

press@neuro11.com






Press

press inquiries:

press@neuro11.de

Videos - Best of

2024: Documentary "OFF THE DOME" on Polish Freestyle Rap, featuring our expertise at minutes 06:00, 14:20, and 22:00. Poland (Polish). YouTube. Link🇵🇱
2024: neuro11 and adidas training with Emiliano Martinez (Football/Soccer). UK (English). YouTube. Link🇬🇧
2024: neuro11 and adidas training with Rose Zhang (Golf). USA (English). YouTube. Link🇺🇸
2024: neuro11 and adidas training with Ludvig Åberg (Golf). USA (English). YouTube. Link🇺🇸
2024: neuro11 and adidas training with Nneka Ogwumike (Basketball). USA (English). YouTube. Link🇺🇸
2022: neuro11: Brain training with Liverpool squad including testimonials by Trent Alexander-Arnold and Andrew Robertson.  UK (English). YouTube. Link🇬🇧
2022: Jürgen Klopp press conference including testimonial after the FA Cup 22/23 Final. UK (English). YouTube. Link🇬🇧
2022: Jürgen Klopp press conference including testimonial after the FA Cup 22/23 Final. UK (English). SkySports. Link🇬🇧
2021: neuro11 brain training with Liverpool FC including testimonial by Jürgen Klopp. Germany (English). YouTube. Link🇩🇪
2020: The Neuroscience of Flow State and Peak Performance (Interview with Harry Mack). USA (English). YouTube. Link🇺🇸

Exclusive Interviews

2024: France Football. Joueurs, entraîneurs, scientifiques... Ils racontent comment, grâce à leur expérience, remporter (ou perdre) une séance. Et il n’est pas question de loterie. France (French). Link🇫🇷
2024: The Rival. Scientists behind Liverpool's 'mentality monsters'. Turkey (English). Link🇹🇷
2023: General Anzeiger. Dieses Start-up will für den perfekten Elfmeter sorgen. Germany (German). Link🇩🇪
2023: GotNexxt. "Das ist etwas, was in Bruchteilen von Millisekunden abläuft, was ich gar nicht aktiv entscheiden kann." Germany (German). Link🇩🇪
2022: CBC. From World Cup to job interviews, why we choke when it matters most. Canada (English). Link🇨🇦
2022: kicker. Die Mentalisten. Germany (German). Link🇩🇪
2022: Il Venerdi di Repubblica. Per essere rigorosi bisogna usare la testa. Italy (Italian). Link🇮🇹
2022: The Times. How Klopp is boosting players' brain power. UK (English). Link🇬🇧
2022: Al Jazeera. Liverpool's secret weapon: Meydan interviews the neuroscientist whom Klopp uses to score goals. Qatar (Arabic). Link🇶🇦
2021: The Athletic. Meet the neuroscientists aiming to help Liverpool thrive at set pieces by attaching electrodes to Salah's head. UK (English). Link🇬🇧

Germany - selected

2024. Adidas. Florian Wirtz tritt mit Lionel Messi für Adidas an. Germany (German). Link🇩🇪
2024. Adidas. Adidas brings together its football icons - Lionel Messi, Jude Bellingham & Florian Wirtz - in a brand campaign to celebrate what's possible when tackling pressure. Germany (German). Link🇩🇪
2024. Adidas. Adidas united its biggest icons to help disarm negative pressure in sport through new global brand campaign. Germany (English). Link🇬🇧
2024. Marketing Börse. Adidas nutzt Neurowissenschaft für neue Kampagne. Germany (German). Link🇩🇪
2024. new business. Adidas setzt bei neuer globalen Markenkampagne auf "It's only a jump". Germany (German). Link🇩🇪
2024. sneaker.de. Adidas vereint seine größten Ikonen in der "You Got This" Markenkampagne. Germany (German). Link🇩🇪
2023. Bild. Jatta mit Gehirn-Training für Fürth. Germany (German). Link🇩🇪
2023. Bild. Gehirn-Helm für Tor-Premiere. Germany (German). Link🇩🇪
2023. Bild. HSV-Star Glatzel trainiert mit Hirn-Helm. Germany (German). Link🇩🇪
2022. kicker. Wie Gehirntraining Liverpools Standards auf ein höheres Niveau bringt. Germany (German). Link🇩🇪
2022. Bild. Total irre Trainingsmethode von Klopp. Germany (German). Link🇩🇪
2022. RND. Brandenburger Firma unterstützt FC Liverpool. Germany (German). Link🇩🇪
2022. Sport1. Liverpool setzt auf Neurowissenschaft. Germany (German). Link🇩🇪
2022. Stern. FC Liverpool vs. Real Madrid: Zehn Dinge, die Sie zum Finale wissen müssen. Germany (German). Link🇩🇪
2022. TZ. Vor dem Champions-League-Finale: Jürgen Klopp mit ungewöhnlichem Training für die Liverpool-Stars. Germany (German). Link🇩🇪
2022. Universität Bonn. Mit Gehirntraining bis ins Finale der Champions League. Germany (German). Link🇩🇪
2022. WAZ. Wie deutsche Wissenschaftler dem FC Liverpool helfen. Germany (German). Link🇩🇪
2022. Bild. Klopp beauftragte Firma fürs Elfmeterschießen. Germany (German). Link🇩🇪
2022. OneFooball. FA Cup-Sieger Klopp schickt Dankesgrüße nach Deutschland. Germany (German). Link🇩🇪
2022. Wirtschaft-Wissenschaft.de. Erster Gründer im Co-Working-Space der Uni Bonn. Germany (German). Link🇩🇪
2019. DFB-Akademie. Tor! Tor! Tor! - Neurowissenschaften im Fussball. Germany (German). Link🇩🇪

Europe - Selected

2024. SportMarketing. JAK NIE PODDAĆ SIĘ PRESJI – SPOT ADIDASA Z GWIAZDAMI FUTBOLU. 
Poland (Polish). Link🇵🇱
2024. IPMARK. Adidas lucha contra la presión negativa del deporte en ‘You Go This’. 
Spain (Spanish). Link🇪🇸
2024. Marketing Beat. Watch: Messi, Bellingham and Wirtz face daunting pressure in emotive Adidas spot. 
UK (English). Link🇬🇧
2024. Wired. Hrát na EURO 2024 za nároďák? Pro fotbalisty pocta, ale i obrovský tlak. Czech Republic (Czech). Link🇨🇿
2024. iSport. Jak odbourat negativní tlak. Kampaň adidasu pomáhá před EURO 2024. Czech Republic (Czech). Link🇨🇿
2024. Refresher. Beckham, Messi a další hvězdy fotbalu upozorňují v novém krátkém filmu na tlak ve sportu. Koukni na něj (VIDEO). Czech Republic (Czech). Link🇨🇿
2024. El Confidencial. Por qué el cerebro de Bellingham o Lamine Yamal es diferente al de otros futbolistas. Spain (Spanish). Link🇪🇸
2024. The Guardian. Klopp turns to neuro11 once more as Liverpool chase Carabao Cup glory. UK (English). Link🇬🇧
2024. The Telegraph. Liverpool bring back 'brain trainers' for Wimbley final clash with Chelsea. UK (English). Link🇬🇧
2024. The Athletic. Liverpool work with neuroscientists to prepare for potential Carabao Cup final penalty shootout. UK (English). Link🇬🇧
2024. The Times. Liverpool hire 'zone'-finding boffins who made them set-piece kings. UK (English). Link🇬🇧
2024. iSport. Z podceňovaného mezi nejlepší. Martínez pomáhá díky adidasu amatérům Czech Republic. (Czech). Link🇨🇿
2024. newonce. Jak sobie radzić z presją? O mentalnym przygotowaniu do zawodów i nie tylko. Poland (Polish). Link🇵🇱
2024. VIA TT. Adidas tar hjälp av Ludvig Åberg och Stina Blackstenius för att hjälpa idrottare att hantera press i utsatta situationer. Sweden (Swedish). Link🇸🇪
2024. marieclaire. adidas, sporculara güç veren duruşuyla negatif baskılara meydan okuyor. Turkey (Turkish). Link🇹🇷
2024. campaign. Adidas takes the pressure out of sports in Super Bowl campaign. UK (English). Link🇬🇧
2024. Daily Mail. Aston Villa goalkeeper Emiliano Martinez opens up about his routine for penalties - with Argentina shot-stopper the hero during their 2022 World Cup final shootout win against France. UK (English). Link🇬🇧
2024. GQ. Emi Martinez: “Nowadays, keepers can pass the ball but they can't make saves”. UK (English). Link🇬🇧
2024. JDPL Productions. Campaign brief neuro11 and Adidas. UK (English). Link🇬🇧
2024. JOE. Emi Martinez reveals secret penalty routine that won Argentina the World Cup. UK (English). Link🇬🇧
2024. LiveScore. Adidas reveal the science behind penalty shootout drama. UK (English). Link🇬🇧
2024. sky sports. Stina Blackstenius exclusive: I can't be in a better environment than Arsenal Women despite challenging season. UK (English). Link🇬🇧
2024. Sustain Health. Empowering athletes: adidas reveals ambitious plan to navigate high-pressure moments in sports. UK (English). Link🇬🇧
2022. The Athletic. Tsimikas: Why full-back is demanding in a Klopp team, ‘Greek Scouser’ nickname and camel riding with Salah. UK (English). Link🇬🇧
2022. Kronen Zeitung. Klopps Wege: Gehirntraining, 26 Ernährungsexperten. Austria (German). Link🇦🇹
2022. Voetbal International. Het geheim achter de onberispelijke penalty's van Liverpool. Netherlands (Dutch). Link🇳🇱
2022. Mundo Deportivo. Cómo funciona Neuro11, la herramienta neurocientífica que usa Liverpool para las jugadas a balón detenido. Spain (Spanish). Link🇪🇸
2022. Nau.ch. Champions League: Liverpool vertraut auf Ernährung, Real auf Palast. Switzerland (German). Link🇨🇭
2022. Daily Mail. The brains behind Liverpool's bid for Champions League glory: German neuroscientists are making stars wear electrodes on their heads while training to help 'control their brain when it matters most' and stay cool during penalty shootouts. UK (English). Link🇬🇧
2022. Goal.com. 'Incredible impact' - Liverpool boss Klopp hails German neuroscientists who played key role in Carabao Cup win. UK (English). Link🇬🇧
2022. Liverpool FC Official Homepage. An incredible impact' - Klopp praises Reds' work with neuro11. UK (English). Link🇬🇧
2022. The Athletic. Gruelling double sessions, Yaya Toure and motivational talks from TV presenters: The inside story of Liverpool’s ‘close to perfect’ pre-season. UK (English). Link🇬🇧

Worldwide - Selected

2024. SGB Media. Adidas’ Football Icons Star in New Brand Campaign Celebrating What’s Possible When Tackling Pressure. USA (English). Link🇺🇸
2024. BRANDS Vietnam. adidas tung phim ngắn giúp cầu thủ “thổi bay” áp lực trước thềm Euro 2024. Vietnam (Vietnamese). Link🇻🇳
2024. BIZ Community. New campaign from Adidas says ‘You Got This’ when under pressure. South Africa (English). Link🇿🇦
2024. OPTUS SPORT. Brain states and electrodes: Liverpool's unorthodox approach to preparing for cup final penalties. Australia (English). Link🇦🇺
2024. Campaign Brief. Adidas unites its biggest icons to help disarm negative pressure in sport in global campaign. Australia (English). Link🇦🇺
2024. B&T. Adidas wheels out the mega stars for new global brand campaign "You Got This". Australia (English). Link🇦🇺
2024. adnews. #TopPubli: melhores campanhas de Março. Brazil (Brazilian). Link🇧🇷
2024. Indian Television. Adidas unites its biggest icons to help disarm negative pressure in sport through new global brand campaign. India (English). Link🇮🇳
2024. Mens Health LATAM. Cómo superar la presión para mejorar tu rendimiento. Mexico (Spanish). Link🇲🇽
2024. COMPLEX. Tua Tagovailoa, Kirk Cousins, Garrett Wilson, & Adidas Stars Open Up About Playing Under Pressure. USA (English). Link🇺🇸
2024. ESSENCE. Adidas is empowering the next generation of youth athletes through partnership with boys & girls clubs of America. USA (English). Link🇺🇸
2024. Marketing Dive. Adidas tells athletes of all types: ‘You got this’. USA (English). Link🇺🇸
2022. TyC Sports. La neurociencia a favor de Liverpool: qué es y cómo funciona Neuro11. Argentina (Spanish). Link🇦🇷
2022. Ghana Soccernet. Neuro11: Brain training with the Liverpool squad | 'Innovative thinking is what gives you the edge'. Ghana (English). Link🇬🇭
2022. BONGDA. Liverpool uses a brain wave reader to prepare for Real Madrid match. Vietnam (Vietnamese). Link🇻🇳
2022. footballista. The secret of Liverpool's double title. Who is "neuro11", a group of neuroscientists who train penalty shootouts?. Japan (Japanese). Link🇯🇵
2022. Thairath Sport. Helped a lot. "Klopp" praised "Neuro11" for helping "Liverpool" win the FA Cup. Thailand (Thai). Link🇹🇭